So Conor McGregor "announced" his "retirement" on Twitter yesterday. It was an immediate "Wait - what?" moment.
Then Dana White announced that McGregor is indeed out of the July 9th UFC 200 in Las Vegas. This changed UFC 200 from a must see event to a "let's see what else is going on that night" type event. The overall financial impact of McGregor not being part of card will be huge.
Then came the report that the reason for the "retirement" was that McGregor asked for $10 million for the July 9th rematch against Nate Diaz and Dana White said no. The company message seems to be that no one fighter is bigger than the UFC. But the thing is - the UFC is basically Dana White. And if the reason many people would be buying the pay-per-view would be to watch Conor McGregor - shouldn't he be fairly compensated for his drawing power?
This story is far from over. It will be interesting to watch to see what Conor McGregor's next move will be.