Tomorrow is the end of the 2010 election cycle but it also marks the beginning of the 2012 election cycle. To mark this occasion I thought I would mention something I've long believed.
In many ways the persona of Bruce Campbell is the exact opposite of Mitt Romney. Campbell is the sort of regular guy you'd like to have a beer with. Romney doesn't drink and given his business background - if he came up to talk with you in the back of your mind you might be worrying that he's about to eliminate your job. Campbell would make you want to say "take this job and shove it!"
Romney should capitalize on this dichotomy and hire Bruce Campbell to do some appearances and commercials as the "bizarro Romney". They could do commercials together in a "what Romney says" and "what bizarro Campbell Romney actually wants to say." It would be a hit and it would take down some of the complaints about Romney being too slick, phony or stiff.
I should be making big money as a political adviser. Romney should also hire Red Sox legend Carlton Fisk to do commercials for him in New Hampshire. Romney probably already has New Hampshire locked up but this would be the kind of move that would really ensure success.
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